As CEO of Theon Global, a holistic supplement company, Larry Puckett oversees a product lineup that includes Alpha Bios, a mineral supplement containing humic and fulvic acids; Onyx, a black seed oil; and AE17, which he describes as the first fully absorbable curcumin supplement. This trait is what Puckett believes sets his products apart from others. “We use premium turmeric grown in organic regions around the world,” he says. “And we can achieve 98% absorption of what I consider the best turmeric product on the planet.”
These products have become a regular part of Puckett’s daily routine, especially since it’s been several years since he faced his own health issues more than a decade ago. While working on a gym project with fitness trainer Colin Wayne, Puckett began noticing a sudden elevation in his blood pressure—a large enough spike to nearly reach stroke levels. This condition persisted for nearly eight years, during which he says he found no resolution. “They started adding medications, but nothing worked,” he recalls. “Every new medicine created a new symptom, but it didn’t address my blood pressure.”
This experience prompted him to conduct his own research. Ultimately, he discovered that a combination of eliminating caffeine and adding L-arginine provided a solution to his health issues. However, this research led Puckett to completely overhaul not only his supplemental intake but also his overall training routine.
“L-arginine has been probably the number one thing to help me. It’s not my product, but it helps my blood flow as it should. Throughout my journey, no doctor ever checked this. It was always me searching for answers. And finally, I found it.”
A New Fitness Routine Has Become an Everyday Routine
Larry Puckett’s workday begins with team meeting to outline the plan for the week, ensuring that everyone is on the same page, knows the expectations, and is equipped to meet the daily goals. He also spends some time alone, staring at a whiteboard and writing out the company’s long-term strategies.
This routine follows his non-negotiable morning schedule, which typically starts almost immediately after he wakes up at 5 a.m. He adheres to a five-day-a-week training program at Northside Gym in Texas.
“I wanted training to be comprehensive,” Puckett says. I needed someone to hold me accountable, someone who can see things I might not and help me overcome challenges,”
The owner, Colby Davis, along with trainer Asiah West, continually adjusts his training and nutrition to meet his specific needs. “They’re phenomenal trainers, and both are competing [in bodybuilding] this year,” he says.
Each session lasts from one hour to an hour and a half. “Mondays are for legs, Tuesdays for chest, Wednesdays for back, and so on.”
Now at 58, Puckett may not be in linebacker shape, but he admits to feeling as healthy and fit as he did decades ago. When he and his wife spend their downtime playing with their grandkids, he often feels more energetic than others his age.
“I feel strong, although a little less flexible,” he says. “My recovery time is a bit slower, but other than that, I feel really good. I feel young when I’m at the gym or out shopping, especially when I see other people my age.”
Staying fit, Puckett explains, helps him stay motivated and determined in his business endeavors. He sees similarities between building a business and the training principle of progressive overload, which involves gradually increasing the body’s workload over time.
“It makes me determined,” he says. “If I want my bench press to go from 225 to 300, how do I get there? Do I need to change the angle? Is something wrong with my forearm? Am I missing something else? You’re constantly tweaking things to try to improve, and then you start to build strength. It’s the same with business.”
Sticking to the basics has proven effective for Puckett.
“There’s nothing flashy about my nutrition,” he states. “I just keep it simple.” Although he doesn’t meal prep or count macros, he adheres to tried-and-true basics. Puckett’s meal plan begins with a post-workout protein shake, followed by a breakfast of eggs, oatmeal, and fruit, and a lunch of chicken, rice or sweet potatoes, and a salad. He opts for a regular dinner and sticks exclusively to water, rarely adding any other type of drink to his diet. He believes this approach has been effective.
As he approaches 60, Puckett emphasizes that his dedicated approach to fitness is his top priority, believing that the rest of his business and family success will fall into place. Without his health, he knows firsthand that achieving his goals would be a long shot.
“Fitness is the core of everything,” he says. “If you can’t commit to the most basic thing—taking care of your body—how can you excel at anything else? That’s why I get up at five o’clock every day and ensure I hit the gym before anything else. That way, nothing can interfere with prioritizing my fitness. I have five granddaughters, and I can’t keep up with them if I don’t stay in shape.”
