{"id":16101,"date":"2026-10-13T20:26:02","date_gmt":"2026-10-13T13:26:02","guid":{"rendered":"https:\/\/loudhdtv.com\/?p=16101"},"modified":"2026-10-13T20:26:02","modified_gmt":"2026-10-13T13:26:02","slug":"the-words-we-use-matter-tony-gentilcore","status":"publish","type":"post","link":"https:\/\/loudhdtv.com\/?p=16101","title":{"rendered":"The Words We Use Matter \u2013 Tony Gentilcore"},"content":{"rendered":"<p><script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-3711241968723425\"\r\n     crossorigin=\"anonymous\"><\/script><br \/>\n<\/p>\n<div>\n<p>Much of what stresses us out as fitness professionals and gym owners is the psychological side of things as it relates to our clients:<\/p>\n<ul>\n<li>Why won\u2019t so and so listen to what I am saying?<\/li>\n<li>If they just simply followed the plan as outlined things would be fine.<\/li>\n<li>If I hear one more client bring up whether or not they should train for Hyrox I am going to jump through this pane glass window.<\/li>\n<\/ul>\n<p>Nevertheless, motivation and long-term success in the gym often begins with possessing the soft skills necessary to communicate more effectively and efficiently.<\/p>\n<p><em><strong>As a reminder:<\/strong> The Core Collective Fall Seminar will cover a lot of this (and much, much more) the weekend of Oct 24-25th \u2013 <a href=\"https:\/\/tonygentilcore.com\/2026\/08\/core-collective-2026\/\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #ff0000;\"><strong>HERE.<\/strong><\/span><\/a><\/em><\/p>\n<p>I hope to see you there!<\/p>\n<p>A few years ago, while in Los Angeles presenting, I was asked a simple question by one of the attendees:<\/p>\n<blockquote>\n<p>\u201c<em>What\u2019s the one thing you\u2019ve adopted or changed the most as a coach in the past 2-3 years?<\/em>\u201c<\/p>\n<\/blockquote>\n<p>A simple inquiry to be sure. However, it required a bit of heft to answer.<\/p>\n<p>I mean it\u2019s not like they asked my thoughts on Linear Periodization, kipping pull-ups, or, I don\u2019t know, the atomic mass of Manganese,all of which can be answered with witty footnotes.<\/p>\n<p>My response was likely a bit of a curveball.<\/p>\n<p>While I could have easily gone into the nuances of assessment, program design, and the importance of positional breathing and what philosophical pivots I\u2019ve made on each in recent years \u2013 or waxed poetic on why \u201ctextbook technique\u201d <span style=\"color: #000000;\"><a href=\"https:\/\/tonygentilcore.com\/2016\/10\/textbook-technique-and-why-it-doesnt-exist\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"color: #ff0000;\"><strong>doesn\u2019t exist<\/strong><\/span><\/a> \u2013\u00a0<\/span>I didn\u2019t choose to.<\/p>\n<p>Instead, I brought up the words we use as coaches.<\/p>\n<figure id=\"attachment_166926\" aria-describedby=\"caption-attachment-166926\" style=\"width: 1024px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-166926 size-large\" src=\"https:\/\/tonygentilcore.com\/wp-content\/uploads\/2018\/11\/Words-1024x717.jpg\" alt=\"\" width=\"1024\" height=\"717\" srcset=\"https:\/\/tonygentilcore.com\/wp-content\/uploads\/2018\/11\/Words-1024x717.jpg 1024w, https:\/\/tonygentilcore.com\/wp-content\/uploads\/2018\/11\/Words-300x210.jpg 300w, https:\/\/tonygentilcore.com\/wp-content\/uploads\/2018\/11\/Words-768x538.jpg 768w, https:\/\/tonygentilcore.com\/wp-content\/uploads\/2018\/11\/Words-1536x1075.jpg 1536w, https:\/\/tonygentilcore.com\/wp-content\/uploads\/2018\/11\/Words-2048x1434.jpg 2048w, https:\/\/tonygentilcore.com\/wp-content\/uploads\/2018\/11\/Words-220x154.jpg 220w, https:\/\/tonygentilcore.com\/wp-content\/uploads\/2018\/11\/Words-800x560.jpg 800w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\"\/><figcaption id=\"caption-attachment-166926\" class=\"wp-caption-text\">Copyright: <a href=\"https:\/\/www.123rf.com\/profile_alphaspirit\">alphaspirit \/ 123RF Stock Photo<\/a><\/figcaption><\/figure>\n<h2>Words Matter<\/h2>\n<p>Let\u2019s start with an inane example.<\/p>\n<p>A word.<\/p>\n<p>A word we use all the time in the fitness industry and one that serves as a cornerstone for what we do as a profession:<\/p>\n<h4>Assessment<\/h4>\n<p>For <em>us<\/em> (coaches, personal trainers, physical therapists, athletic trainers) the word infers or implies a start. We use an amalgamation of our expertise in anatomy, program design, bodily movement, and exercise technique\/prescription (amongst other thing) and apply all of it to best fit the needs, goals, and ability level of the person sitting in front of us.<\/p>\n<p><strong>In other words:<\/strong>\u00a0We attempt to find the most efficient, safe, and straightest line possible between Point B (where the client wants to go\/goals) and Point A (where they are presently).<\/p>\n<p>Alternatively, for <em>them<\/em> (clients\/athletes\/pirates), the word \u201cassessment\u201d can mean a plethora of things:<\/p>\n<ul>\n<li>An evaluation<\/li>\n<li>A screen<\/li>\n<li>A test<\/li>\n<\/ul>\n<p>Above all, though, I think most people feel an assessment is nothing more than 45-60 minutes of a complete stranger judging the shit out of them:<\/p>\n<ul>\n<li>Your shoulders are internally rotated and rounded.<\/li>\n<li>You have anterior pelvic tilt.<\/li>\n<li>Your core is weak.<\/li>\n<li>Your glutes don\u2019t fire.<\/li>\n<li>Your left eye is lower than your right. That\u2019s weird.<\/li>\n<\/ul>\n<p><strong>In short:<\/strong>\u00a0It\u2019s a window of time where some douchy trainer takes every opportunity possible to showcase how much of a walking ball of fail someone is.<\/p>\n<p style=\"text-align: center;\"><iframe loading=\"lazy\" class=\"giphy-embed\" src=\"https:\/\/giphy.com\/embed\/RBeddeaQ5Xo0E\" width=\"480\" height=\"320\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/giphy.com\/gifs\/agentm-agent-m-RBeddeaQ5Xo0E\">via GIPHY<\/a><\/p>\n<p>I\u2019ve personally taken steps to try to omit the word \u201cassessment\u201d from my vocabulary. I just feel the connotation breeds a negative tone out of the gate and is something I\u2019d rather avoid.<\/p>\n<p>Instead, I\u2019ve opted to using terms such as \u201csuccess session,\u201d \u201cmeet and greet,\u201d or \u201cdiesel deadlift house of fantastical dreams power hour.\u201d<\/p>\n<p>It just feels less judgy, doesn\u2019t it?<\/p>\n<h3>The Power of \u2018Of Coursing\u2019<\/h3>\n<p>I have many friends in the fitness industry and it\u2019s not uncommon for us to commiserate with one another about asinine things we read on the internet or maybe share a frustrating story regarding a client.<\/p>\n<p>Here\u2019s a recent back and forth I had with a friend:<\/p>\n<blockquote>\n<p><em>\u201cI have to share this with you\u2026<\/em><\/p>\n<p><em>Yesterday a lady who was given a gift certificate to take my women\u2019s strength training class approached me after class to tell me she would have to take a month or two off from my class so she could \u201cget some of this weight off\u2026\u201d<\/em><\/p>\n<p><em>While I tried to control the stream coming out of my ears I said to her\u2026<\/em><\/p>\n<p><em>Well that\u2019s kinda counterintuitive<\/em><\/p>\n<p><em>She says:<\/em><\/p>\n<p><em>I\u2019m gonna start taking spin again! It really helped me lose weight\u2026<\/em><\/p>\n<p><em>Me: still trying to control the rage monster\u2026<\/em><\/p>\n<p><em>Well, have you done anything to change your eating over the last month? No. When you were taking spin, what did your diet look like? Well, I was tracking my calories and writing everything down that I ate.<\/em><\/p>\n<p><em>So, you think the spinning helped you lose the weight?<\/em><\/p>\n<p><em>Crickets<\/em><\/p>\n<p><em>I burned 800 calories in spinning\u2026. And I forgot to mention she sleeps horribly due to triplets (age 4 <img decoding=\"async\" class=\"_1ift _2560 img\" src=\"https:\/\/static.xx.fbcdn.net\/images\/emoji.php\/v9\/fcd\/2\/16\/1f633.png\" alt=\"\ud83d\ude33\"\/><img decoding=\"async\" class=\"_1ift _2560 img\" src=\"https:\/\/static.xx.fbcdn.net\/images\/emoji.php\/v9\/fed\/2\/16\/1f644.png\" alt=\"\ud83d\ude44\"\/>) and she\u2019s a DIETICIAN!<\/em><\/p>\n<p><em>So I went on to explain what I thought she needed to do and how three days of spinning would be equivalent to pouring gasoline on the hormonal shit storm her body currently lies in\u2026<\/em><\/p>\n<p><em>Just ugh\u2026\u201d<\/em><\/p>\n<\/blockquote>\n<p>Admittedly, after reading his description of events, I too had to resist the urge to jump in front of a bus. Why are people so adamant on repeating the same thing(s) over and over and over again to the tune of the same inconsistent results?<\/p>\n<p>Not-to0-long ago Tony would have handled things the same way my friend did.<\/p>\n<p>Present day Tony had this to say:<\/p>\n<blockquote>\n<p><em>\u201cNext time something like that happens do this:<\/em><\/p>\n<p><em>Say, <strong>O<\/strong><strong>f course.<\/strong><\/em><\/p>\n<p><em><strong>Of course<\/strong>, you\u2019d want to go back to spin class again. You enjoy it and it seemingly helped you lose weight. And, <strong>of course<\/strong> you want to go back to the same classes as before because they\u2019re familiar and comfortable and not so intimidating.<\/em><\/p>\n<p><em>However I do feel there\u2019s a more efficient way for you to attain your goal(s) and to MAKE THEM STICK. <\/em><\/p>\n<p><em>Give me 60 days. Let me take the reigns for 60 days. Do what I say, learn, try something different. If you don\u2019t feel better after 60 days and feel as if you haven\u2019t made progress, I\u2019ll buy your next spin package.\u201d<\/em><\/p>\n<\/blockquote>\n<p>This is a tactic I stole from my wife few years ago and is a keen example of the plethora of tactics she covers during her <a href=\"https:\/\/drlewisconsulting.com\/products\/\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #ff0000;\"><strong>Psych Skills For Fitness Pros<\/strong><\/span><\/a> course.<\/p>\n<p>Instead of berating or guilting a fat-loss client who ate a bowl of <em>Golden Grahams<\/em> before bed \u2013 \u201c<em>you\u2019re weak<\/em>,\u201d or \u201c<em>I guess you don\u2019t want it bad enough<\/em>,\u201d or \u201c<em>I\u2019m not mad, just disappointed\u201d\u00a0<\/em>\u2013\u00a0 I\u2019d opt to \u201cof course\u201d him or her to death.<\/p>\n<blockquote>\n<p><em>\u201c<strong>Of course<\/strong> you want to eat Golden Grahams before bed. They\u2019re fucking delicious. However, let\u2019s see if we can come up with some healthier alternatives together that may be a better fit for your goals.\u201d<\/em><\/p>\n<\/blockquote>\n<p><strong>Or what about the client who misses a few workouts?<\/strong><\/p>\n<blockquote>\n<p><em>\u201c<strong>Of course<\/strong> you\u2019d rather go to a Noah Kahan concert rather than come to the gym to deadlift. He\u2019s a delight and a national treasure. That being said, no matter how many times you listen to \u201cI have no idea what any of his songs are called\u201d it\u2019s not going to help you hit your goal. Let\u2019s see what we can do to prioritize your sessions more?\u201d<\/em><\/p>\n<\/blockquote>\n<p><strong>Or what about the client who wants to give keto a try?<\/strong><\/p>\n<blockquote>\n<p><em>\u201c<strong>Of course<\/strong> you want to try the ketogenic diet. It\u2019s all the rage right now and everyone is doing it. If it\u2019s sustainable and matches your lifestyle I see no reason why you shouldn\u2019t give it a go. However, if after two weeks of not having carbs your response to your office mate saying \u201chey, good morning,\u201d is to stab them in the throat with a stapler, we\u2019ll likely need to have a talk.\u201d<\/em><\/p>\n<\/blockquote>\n<p>By leaning in and recognizing why someone would choose to do what they do \u2013 and not being an uppity curmudgeon about it (and more importantly\u2026<strong><em>offering a solution or alternative<\/em><\/strong>) \u2013 you open up the doors for change to actually happen.<\/p>\n<p>Try it.<\/p>\n<p>I think you\u2019ll be pleasantly surprised at the results.<\/p>\n<\/p><\/div>\n<p><script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-3711241968723425\"\r\n     crossorigin=\"anonymous\"><\/script><br \/>\n<br \/><a href=\"https:\/\/tonygentilcore.com\/2026\/10\/words-use-matter\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Much of what stresses us out as fitness professionals and gym owners is the psychological side of things as it relates to our clients: Why won\u2019t so and so listen to what I am saying? If they just simply followed the plan as outlined things would be fine. If I hear one more client bring &hellip;<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[],"class_list":["post-16101","post","type-post","status-publish","format-standard","hentry","category-fitness"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 5.0.2 - aioseo.com -->\n\t<meta name=\"description\" content=\"Much of what stresses us out as fitness professionals and gym owners is the psychological side of things as it relates to our clients:Why won\u2019t so and so listen to what I am saying?If they just simply followed the plan as outlined things would be fine.If I hear one more client bring up whether or\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"admin\"\/>\n\t<link rel=\"canonical\" href=\"https:\/\/loudhdtv.com\/?p=16101\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO (AIOSEO) 5.0.2\" \/>\n\t\t<meta property=\"og:locale\" content=\"en_US\" \/>\n\t\t<meta property=\"og:site_name\" content=\"LOUDHDTV - Just another WordPress site\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"The Words We Use Matter \u2013 Tony Gentilcore - LOUDHDTV\" \/>\n\t\t<meta property=\"og:description\" content=\"Much of what stresses us out as fitness professionals and gym owners is the psychological side of things as it relates to our clients:Why won\u2019t so and so listen to what I am saying?If they just simply followed the plan as outlined things would be fine.If I hear one more client bring up whether or\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/loudhdtv.com\/?p=16101\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2026-10-13T13:26:02+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2026-10-13T13:26:02+00:00\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n\t\t<meta name=\"twitter:title\" content=\"The Words We Use Matter \u2013 Tony Gentilcore - LOUDHDTV\" \/>\n\t\t<meta name=\"twitter:description\" content=\"Much of what stresses us out as fitness professionals and gym owners is the psychological side of things as it relates to our clients:Why won\u2019t so and so listen to what I am saying?If they just simply followed the plan as outlined things would be fine.If I hear one more client bring up whether or\" \/>\n\t\t<script type=\"application\/ld+json\" class=\"aioseo-schema\">\n\t\t\t{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"BlogPosting\",\"@id\":\"https:\\\/\\\/loudhdtv.com\\\/?p=16101#blogposting\",\"name\":\"The Words We Use Matter \\u2013 Tony Gentilcore - LOUDHDTV\",\"headline\":\"The Words We Use Matter \\u2013 Tony Gentilcore\",\"author\":{\"@id\":\"https:\\\/\\\/loudhdtv.com\\\/?author=3#author\"},\"publisher\":{\"@id\":\"https:\\\/\\\/loudhdtv.com\\\/#organization\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/tonygentilcore.com\\\/wp-content\\\/uploads\\\/2018\\\/11\\\/Words-1024x717.jpg\",\"@id\":\"https:\\\/\\\/loudhdtv.com\\\/?p=16101\\\/#articleImage\"},\"datePublished\":\"2026-10-13T20:26:02+07:00\",\"dateModified\":\"2026-10-13T20:26:02+07:00\",\"inLanguage\":\"en-US\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/loudhdtv.com\\\/?p=16101#webpage\"},\"isPartOf\":{\"@id\":\"https:\\\/\\\/loudhdtv.com\\\/?p=16101#webpage\"},\"articleSection\":\"Fitness\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/loudhdtv.com\\\/?p=16101#breadcrumblist\",\"itemListElement\":[{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/loudhdtv.com\\\/#listItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/loudhdtv.com\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/loudhdtv.com\\\/?cat=5#listItem\",\"name\":\"Fitness\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/loudhdtv.com\\\/?cat=5#listItem\",\"position\":2,\"name\":\"Fitness\",\"item\":\"https:\\\/\\\/loudhdtv.com\\\/?cat=5\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/loudhdtv.com\\\/?p=16101#listItem\",\"name\":\"The Words We Use Matter \\u2013 Tony Gentilcore\"},\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/loudhdtv.com\\\/#listItem\",\"name\":\"Home\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/loudhdtv.com\\\/?p=16101#listItem\",\"position\":3,\"name\":\"The Words We Use Matter \\u2013 Tony Gentilcore\",\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/loudhdtv.com\\\/?cat=5#listItem\",\"name\":\"Fitness\"}}]},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/loudhdtv.com\\\/#organization\",\"name\":\"LOUDHDTV\",\"description\":\"Just another WordPress site\",\"url\":\"https:\\\/\\\/loudhdtv.com\\\/\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/loudhdtv.com\\\/?author=3#author\",\"url\":\"https:\\\/\\\/loudhdtv.com\\\/?author=3\",\"name\":\"admin\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\\\/\\\/loudhdtv.com\\\/?p=16101#authorImage\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/b7b3b8ddd46031171e7b4c8a646758bd83ee0c053c6637cc5a27ac82f823964c?s=96&d=mm&r=g\",\"width\":96,\"height\":96,\"caption\":\"admin\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/loudhdtv.com\\\/?p=16101#webpage\",\"url\":\"https:\\\/\\\/loudhdtv.com\\\/?p=16101\",\"name\":\"The Words We Use Matter \\u2013 Tony Gentilcore - LOUDHDTV\",\"description\":\"Much of what stresses us out as fitness professionals and gym owners is the psychological side of things as it relates to our clients:Why won\\u2019t so and so listen to what I am saying?If they just simply followed the plan as outlined things would be fine.If I hear one more client bring up whether or\",\"inLanguage\":\"en-US\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/loudhdtv.com\\\/#website\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/loudhdtv.com\\\/?p=16101#breadcrumblist\"},\"author\":{\"@id\":\"https:\\\/\\\/loudhdtv.com\\\/?author=3#author\"},\"creator\":{\"@id\":\"https:\\\/\\\/loudhdtv.com\\\/?author=3#author\"},\"datePublished\":\"2026-10-13T20:26:02+07:00\",\"dateModified\":\"2026-10-13T20:26:02+07:00\"},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/loudhdtv.com\\\/#website\",\"url\":\"https:\\\/\\\/loudhdtv.com\\\/\",\"name\":\"LOUDHDTV\",\"description\":\"Just another WordPress site\",\"inLanguage\":\"en-US\",\"publisher\":{\"@id\":\"https:\\\/\\\/loudhdtv.com\\\/#organization\"}}]}\n\t\t<\/script>\n\t\t<!-- All in One SEO -->\n\n","aioseo_head_json":{"title":"The Words We Use Matter \u2013 Tony Gentilcore - LOUDHDTV","description":"Much of what stresses us out as fitness professionals and gym owners is the psychological side of things as it relates to our clients:Why won\u2019t so and so listen to what I am saying?If they just simply followed the plan as outlined things would be fine.If I hear one more client bring up whether or","canonical_url":"https:\/\/loudhdtv.com\/?p=16101","robots":"max-image-preview:large","keywords":"","webmasterTools":{"miscellaneous":""},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"BlogPosting","@id":"https:\/\/loudhdtv.com\/?p=16101#blogposting","name":"The Words We Use Matter \u2013 Tony Gentilcore - LOUDHDTV","headline":"The Words We Use Matter \u2013 Tony Gentilcore","author":{"@id":"https:\/\/loudhdtv.com\/?author=3#author"},"publisher":{"@id":"https:\/\/loudhdtv.com\/#organization"},"image":{"@type":"ImageObject","url":"https:\/\/tonygentilcore.com\/wp-content\/uploads\/2018\/11\/Words-1024x717.jpg","@id":"https:\/\/loudhdtv.com\/?p=16101\/#articleImage"},"datePublished":"2026-10-13T20:26:02+07:00","dateModified":"2026-10-13T20:26:02+07:00","inLanguage":"en-US","mainEntityOfPage":{"@id":"https:\/\/loudhdtv.com\/?p=16101#webpage"},"isPartOf":{"@id":"https:\/\/loudhdtv.com\/?p=16101#webpage"},"articleSection":"Fitness"},{"@type":"BreadcrumbList","@id":"https:\/\/loudhdtv.com\/?p=16101#breadcrumblist","itemListElement":[{"@type":"ListItem","@id":"https:\/\/loudhdtv.com\/#listItem","position":1,"name":"Home","item":"https:\/\/loudhdtv.com\/","nextItem":{"@type":"ListItem","@id":"https:\/\/loudhdtv.com\/?cat=5#listItem","name":"Fitness"}},{"@type":"ListItem","@id":"https:\/\/loudhdtv.com\/?cat=5#listItem","position":2,"name":"Fitness","item":"https:\/\/loudhdtv.com\/?cat=5","nextItem":{"@type":"ListItem","@id":"https:\/\/loudhdtv.com\/?p=16101#listItem","name":"The Words We Use Matter \u2013 Tony Gentilcore"},"previousItem":{"@type":"ListItem","@id":"https:\/\/loudhdtv.com\/#listItem","name":"Home"}},{"@type":"ListItem","@id":"https:\/\/loudhdtv.com\/?p=16101#listItem","position":3,"name":"The Words We Use Matter \u2013 Tony Gentilcore","previousItem":{"@type":"ListItem","@id":"https:\/\/loudhdtv.com\/?cat=5#listItem","name":"Fitness"}}]},{"@type":"Organization","@id":"https:\/\/loudhdtv.com\/#organization","name":"LOUDHDTV","description":"Just another WordPress site","url":"https:\/\/loudhdtv.com\/"},{"@type":"Person","@id":"https:\/\/loudhdtv.com\/?author=3#author","url":"https:\/\/loudhdtv.com\/?author=3","name":"admin","image":{"@type":"ImageObject","@id":"https:\/\/loudhdtv.com\/?p=16101#authorImage","url":"https:\/\/secure.gravatar.com\/avatar\/b7b3b8ddd46031171e7b4c8a646758bd83ee0c053c6637cc5a27ac82f823964c?s=96&d=mm&r=g","width":96,"height":96,"caption":"admin"}},{"@type":"WebPage","@id":"https:\/\/loudhdtv.com\/?p=16101#webpage","url":"https:\/\/loudhdtv.com\/?p=16101","name":"The Words We Use Matter \u2013 Tony Gentilcore - LOUDHDTV","description":"Much of what stresses us out as fitness professionals and gym owners is the psychological side of things as it relates to our clients:Why won\u2019t so and so listen to what I am saying?If they just simply followed the plan as outlined things would be fine.If I hear one more client bring up whether or","inLanguage":"en-US","isPartOf":{"@id":"https:\/\/loudhdtv.com\/#website"},"breadcrumb":{"@id":"https:\/\/loudhdtv.com\/?p=16101#breadcrumblist"},"author":{"@id":"https:\/\/loudhdtv.com\/?author=3#author"},"creator":{"@id":"https:\/\/loudhdtv.com\/?author=3#author"},"datePublished":"2026-10-13T20:26:02+07:00","dateModified":"2026-10-13T20:26:02+07:00"},{"@type":"WebSite","@id":"https:\/\/loudhdtv.com\/#website","url":"https:\/\/loudhdtv.com\/","name":"LOUDHDTV","description":"Just another WordPress site","inLanguage":"en-US","publisher":{"@id":"https:\/\/loudhdtv.com\/#organization"}}]},"og:locale":"en_US","og:site_name":"LOUDHDTV - Just another WordPress site","og:type":"article","og:title":"The Words We Use Matter \u2013 Tony Gentilcore - LOUDHDTV","og:description":"Much of what stresses us out as fitness professionals and gym owners is the psychological side of things as it relates to our clients:Why won\u2019t so and so listen to what I am saying?If they just simply followed the plan as outlined things would be fine.If I hear one more client bring up whether or","og:url":"https:\/\/loudhdtv.com\/?p=16101","article:published_time":"2026-10-13T13:26:02+00:00","article:modified_time":"2026-10-13T13:26:02+00:00","twitter:card":"summary_large_image","twitter:title":"The Words We Use Matter \u2013 Tony Gentilcore - LOUDHDTV","twitter:description":"Much of what stresses us out as fitness professionals and gym owners is the psychological side of things as it relates to our clients:Why won\u2019t so and so listen to what I am saying?If they just simply followed the plan as outlined things would be fine.If I hear one more client bring up whether or"},"aioseo_meta_data":{"post_id":"16101","title":null,"description":null,"keywords":null,"keyphrases":null,"primary_term":null,"canonical_url":null,"og_title":null,"og_description":null,"og_object_type":"default","og_image_type":"default","og_image_url":null,"og_image_width":null,"og_image_height":null,"og_image_custom_url":null,"og_image_custom_fields":null,"og_video":null,"og_custom_url":null,"og_article_section":null,"og_article_tags":null,"twitter_use_og":false,"twitter_card":"default","twitter_image_type":"default","twitter_image_url":null,"twitter_image_custom_url":null,"twitter_image_custom_fields":null,"twitter_title":null,"twitter_description":null,"schema":{"blockGraphs":[],"customGraphs":[],"default":{"data":{"Article":[],"Course":[],"Dataset":[],"FAQPage":[],"Movie":[],"Person":[],"Product":[],"ProductReview":[],"Car":[],"Recipe":[],"Service":[],"SoftwareApplication":[],"WebPage":[]},"graphName":"","isEnabled":true},"graphs":[]},"schema_type":"default","schema_type_options":null,"pillar_content":false,"robots_default":true,"robots_noindex":false,"robots_noarchive":false,"robots_nosnippet":false,"robots_nofollow":false,"robots_noimageindex":false,"robots_noodp":false,"robots_notranslate":false,"robots_max_snippet":null,"robots_max_videopreview":null,"robots_max_imagepreview":"large","priority":null,"frequency":null,"local_seo":null,"breadcrumb_settings":null,"limit_modified_date":false,"ai":null,"created":"2026-10-13 20:51:39","updated":"2026-10-13 20:51:39","seo_analyzer_scan_date":null,"focus_keyword":null,"additional_keywords":null,"truseo_locale":null},"aioseo_breadcrumb":"<div class=\"aioseo-breadcrumbs\"><span class=\"aioseo-breadcrumb\">\n\t\t\t<a href=\"https:\/\/loudhdtv.com\/\" title=\"Home\">Home<\/a>\n\t\t<\/span><span class=\"aioseo-breadcrumb-separator\">\u00bb<\/span><span class=\"aioseo-breadcrumb\">\n\t\t\t<a href=\"https:\/\/loudhdtv.com\/?cat=5\" title=\"Fitness\">Fitness<\/a>\n\t\t<\/span><span class=\"aioseo-breadcrumb-separator\">\u00bb<\/span><span class=\"aioseo-breadcrumb\">\n\t\t\tThe Words We Use Matter \u2013 Tony Gentilcore\n\t\t<\/span><\/div>","aioseo_breadcrumb_json":[{"label":"Home","link":"https:\/\/loudhdtv.com\/"},{"label":"Fitness","link":"https:\/\/loudhdtv.com\/?cat=5"},{"label":"The Words We Use Matter \u2013 Tony Gentilcore","link":"https:\/\/loudhdtv.com\/?p=16101"}],"_links":{"self":[{"href":"https:\/\/loudhdtv.com\/index.php?rest_route=\/wp\/v2\/posts\/16101","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/loudhdtv.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/loudhdtv.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/loudhdtv.com\/index.php?rest_route=\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/loudhdtv.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=16101"}],"version-history":[{"count":0,"href":"https:\/\/loudhdtv.com\/index.php?rest_route=\/wp\/v2\/posts\/16101\/revisions"}],"wp:attachment":[{"href":"https:\/\/loudhdtv.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=16101"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/loudhdtv.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=16101"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/loudhdtv.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=16101"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}